SUNY Korea will celebrate ‘Hanbok Day’ on October 21st as a new campaign with students from the Fashion Design Department at FIT.
‘Hanbok Day’ is a day to recognize the cultural significance of this traditional Korean attire, and to promote its preservation and development in fashion. This day was established by the Korean government in 1996, and it serves as an important occasion to honor Korea’s cultural heritage and strengthen bonds across generations. This day consists not only of wearing the hanbok, but goes beyond that into reviving the beauty of this Korean tradition with a modern touch.
The Fashion Design Department at SUNY Korea FIT has come up with a variety of innovative ways to make Hanbok a more dearly loved attire in the fashion industry, contributing to its evolution from a traditional garment into a more modern and practical clothing. Through this project, the Fashion Design students have designed and crafted hanbok pieces, and invited students from Incheon to participate in this event. The event aims to provide an opportunity to learn and experience the history and values of the hanbok, so that the rich cultural heritage of Korea can be passed down to future generations.
In particular, this campaign will serve as a signicificant milestone as SUNY Korea FIT is taking the lead in celebrating Hanbok day and revitalizing Korean culture. FIT emphasizes that the hanbok should not only be worn on special occasions but also as a modern day clothing to demonstrate a new cultural identity and pride.
Participation in this campaign is simple. Anyone can join by simply wearing a hanbok and sharing photos and stories on Instagram, hashtagging #HanbokDayFIT2024. Mark-Evan Blackman, the chair of the Fashion Design Department, stated, “I hope that everyone can take part in this journey of continuing to spread the importance and pride of the Hanbok to keep its legacy alive.”
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